Efficient listing SEO is the first step towards your Etsy success. The articles in the Etsy SEO section will help you learn how to optimize your titles and tags with keyword research based on real search data. We’ll also do our best to let you stay ahead of the changes in Etsy’s search algorithm.

12 Digital Products to Sell on Etsy in 2023

  • Reading time:19 mins read
  • Post category:Etsy SEO

The market for digital products is steadily growing, providing an accessible avenue for Etsy sellers to offer valuable content without the complexities of shipping and handling. With lower overhead costs and the opportunity to reach a global audience without worrying about inventory, digital products offer an attractive business model for both new and seasoned Etsy sellers. In this post, we'll explore 12 digital product ideas you can consider adding to your Etsy shop, along with tips on how to make your listings more discoverable. Let's get started. Printable SVGs Fall SVG Bundle from CitraGraphics 205 of the top 1,000 best-selling digital listings on Etsy are dedicated to printable SVGs. Printable SVGs and sublimation prints offer a versatile range of products…

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How to Increase Etsy Sales – A Comprehensive Guide

  • Reading time:26 mins read
  • Post category:Etsy SEO

With more than 6 million active sellers and over 90 million active buyers, Etsy has become the premier online marketplace for handmade and vintage items. As the platform continues to grow in sales, shops, and buyers, many sellers may assume that their sales will automatically increase too. However, the reality is that the competition in the platform is growing rapidly. Sellers need to follow some fundamental principles to succeed and to stand out from their competitors. In this comprehensive guide, we will cover the essential strategies that Etsy sellers should follow to increase their sales and succeed on the platform. From conducting thorough market research to optimizing your keywords, motivating your customers to buy to turning them into repeat customers,…

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What is Etsy SEO

  • Reading time:12 mins read
  • Post category:Etsy SEO

If you're just stepping into the vibrant world of Etsy, you've probably already heard the term "Etsy SEO" more times than you can count. Based on our experience, this concept tends to intimidate newcomers the most. But, here's the good news: Etsy SEO, while it may seem complex, is actually fairly straightforward and logical once you grasp its fundamentals. Through this article, we aim to demystify Etsy SEO, breaking it down into simple, digestible parts. Our goal is to not only explain what Etsy SEO is, but also to reassure you that mastering it is not as daunting as it might initially appear. What is Etsy SEO? Definition and explanation of Etsy SEO SEO stands for Search Engine Optimization. On…

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10 Etsy SEO Myths

  • Reading time:13 mins read
  • Post category:Etsy SEO

Untangling Etsy SEO can feel like a challenge, especially with a swarm of myths buzzing around on the internet and social media. These myths can easily lead sellers astray, muddling their SEO strategies. So, let's clear the air. In this post, we'll debunk ten common Etsy SEO myths and set the record straight. Ready for some Etsy SEO myth-busting? Let's dive in! Myth 1: SEO is hard and technical It's a common misconception that Etsy SEO (Search Engine Optimization) is a challenging and technical domain. In reality, the essence of SEO is enhancing user experience and providing high-quality content. It's less about outsmarting Etsy's algorithm and more about making your shop more appealing and accessible to customers. Consider the three…

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10 Etsy Strategies and Tactics Still Relevant in 2023

  • Reading time:14 mins read
  • Post category:Etsy SEO

Knowing that Etsy hosts millions of shops (and many more listings) all scrambling for the attention of customers can be daunting and disheartening. Yet, the platform appears to be the ideal space for the successful launching and development of small creative businesses. In fact, some businesses manage to attract thousands of buyers, realize considerable sales, and enjoy good financial performance. So, what is the key to their success? It’s not that big a secret, actually. It’s all about choosing and following the right business strategy. The application of effective marketing tactics is the recipe for financial prosperity. But which strategies and tactics work best for a platform like Etsy? Let us tell you a bit more about some of them.…

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How to Prepare Your Etsy Shop for Black Friday

  • Reading time:14 mins read
  • Post category:Etsy SEO

Black Friday is undoubtedly the day of the year that brings the most sales to many businesses, both online and traditional. In the e-commerce world, Etsy is no exception to this rule. Last year the sales on Etsy between Black Friday and Cyber Monday reached their annual peak, reaching a whopping 2100 sales per minute! (read more in this post). There is no reason to expect anything less than that at the end of this November. This year Black Friday falls on November 25, and it is coming fast. Many sellers have already started preparing for the event. If you still haven’t started preparing, better hurry up - it is never too late to increase your chances of improving your…

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Five Key Factors for Etsy Success (Part II)

  • Reading time:12 mins read
  • Post category:Etsy SEO

We already discussed the first two key factors for Etsy success - namely selling products in demand and creating attractive listings (read Five Key Factors for Etsy Success (Part I)). It's time to look at the other three factors - listing optimization, customer service, and patience. 3. Optimize Your Listings If you want your listings to be more visible than the listings of your competitors, you need to ensure that they are SEO optimized. When a listing is SEO optimized, the search engine gives it a higher rank and it is among the first shown to users in the Etsy search results. How can you achieve this? A listing is comprised of keywords and keyphrases. Imagine a house made of…

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Five Key Factors for Etsy Success (Part I)

Low fees, ease of use, access to tens of millions of potential customers, and the possibility to operate in niche markets — these are just some of the advantages of the e-commerce platform Etsy. For the buyers, there is an abundance of unique boutique and handcrafted products. All this holds the promise of large sales volumes. But is it really so easy to sell on Etsy? What are the shortcuts to commercial success on the platform? Read on if you would like to know what are the five most important aspects to consider. 1. Sell Products Which Are in Demand One of the main mistakes that an artisan seeking to open an Etsy shop could make is to offer products…

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10 Tools for Etsy Sellers You Will Only Find on Koalanda

As much as we sometimes wish we could manage our Etsy shop entirely by ourselves, this simply isn’t possible. In reality, some of the software products on the market not only save us time, but can actually do things that we cannot do ourselves. There is a host of different solutions for Etsy sellers out there, the majority of which are designed to help optimize listings. I mean, there is virtually no Etsy seller who hasn’t heard of eRank or Marmalead. But what about Koalanda? Koalanda.pro is one of the newest software assistants for Etsy sellers, so you may have not heard of it yet. You can see an overview of our platform or of our individual tools on our…

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7 Secret Features in Koalanda

Koalanda is a new platform that offers a number of helpful tools for sellers on Etsy. Some of its top features include a keyword tool, a listing editor and shop lists, supplemented by tons of useful data about the Etsy market. New features and tools are being developed and released regularly. Here are some of the currently existing ones that you might have overlooked, but which can be really benefit your business.

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