Insights, how-tos, and SEO tips - all in the name of helping you level-up your Etsy shop.

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for February 2025. Sales on Etsy in comparison with previous months February has been cold—not just in terms of weather but also for Etsy sales. While the drop isn’t dramatic compared to January, sales still declined by 3%, which is hard to ignore. Looking at the past six months, February stands out as the slowest. That said, the difference from September’s sales isn’t significant. If you’re an Etsy seller hoping this will be the lowest point of the year, you might want to brace yourself. Historical data suggests that summer tends to be even slower.…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for January 2025. Sales on Etsy in comparison with previous months The new year is here, and Etsy sellers are kicking it off with the usual hopes for better sales but also with growing concerns that sales have taken a steep dive. Every January and February, it’s common to see complaints from sellers about slow sales—claims that orders have stopped, dropped significantly, or are much lower than usual. But numbers don’t lie, and this year’s January report will show that the situation is far from as bad as it might seem. If we compare January…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for December 2024. Sales on Etsy in comparison with previous months The new year has begun, and it’s the perfect time to look back at December 2024 and Etsy’s performance during the final month of the year. After the frenzy of Black Friday, many sellers might have expected a significant drop in sales. However, to everyone’s surprise and delight, not only was there no sharp decline, but December sales on Etsy actually surpassed those in November. The growth was modest—just under 3%—but it’s still worth celebrating. In 2023, December was a strong month, but it…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for November 2024. Sales on Etsy in comparison with previous months We’re happy to start our November Etsy sales report without any major surprises. The previous months didn’t perform as well as sellers might have hoped, especially when compared to the same period in 2023. However, this month finally brings the much-anticipated surge in sales, thanks to Black Friday. Looking at the numbers, the average daily sales on Etsy in November grew by over 45% compared to October. On one hand, this is an impressive WOW-worthy increase. On the other hand, it’s exactly what we…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for October 2024. Sales on Etsy in comparison with previous months In last month's report, we shared our expectations for October sales to start picking up, based on patterns we've observed over the past few years. Last year, both September and October saw sales growth on Etsy—almost like a warm-up for the big Black Friday and holiday season in November and December. Unfortunately, this year, the upward trend hasn’t been as strong. In September, we experienced a slight dip in sales, with numbers nearly identical to those in August. Now, instead of seeing growth in…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for September 2024. Sales on Etsy in comparison with previous months Sales in September remained almost identical to those in August. Looking at the exact figures, there was a minimal decline of just 0.13%. Essentially, the average daily sales in September were nearly the same as in the previous month. This doesn’t indicate any significant drop. However, we also didn’t see the growth we had been anticipating. Perhaps in the coming month, we’ll finally witness a real increase in sales. That said, it’s important to highlight that the strongest sales days for Etsy sellers over…