Top Etsy Keywords – July 2024

Koalanda's Top Etsy Keywords monthly report provides a fresh snapshot of the most popular buyer searches on Etsy in July 2024. The report offers extensive data, organized by Etsy category. For each category, it presents two lists of Etsy keywords serving different intents: Top Keywords - This list includes the ten most popular search terms in the category. You can use this list to gain a general understanding of what is currently popular on Etsy within a specific category. The keywords here are almost always very generic and oversaturated (i.e., with very high competition). However, this doesn't mean that you can't start selling products using these search terms; it simply suggests that they should be used as a starting point…

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Etsy Sales Report – June 2024

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for June 2024. Sales on Etsy in comparison with previous months We love starting our monthly reports with news of sales growth compared to previous months. We know Etsy sellers look forward to such updates, hoping it means more opportunities for their products. Unfortunately, in June, we saw a decline in sales compared to May. This drop, just over 5%, is slightly larger than the one observed 30 days ago (3%). If we look at the graph of average daily sales on Etsy over the past six months, the trend is clear. However, we want…

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Etsy Sales Report – May 2024

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for May 2024. Sales on Etsy in comparison with previous months In our previous report, we started with positive news, hopeful that we were witnessing a sustainable growth in Etsy sales. The last week of April showed visible improvement and seemed promising. Unfortunately, our hopes did not materialize, and sales in May have decreased compared to April. The drop is about 3%—on one hand, nothing dramatic (Etsy is not collapsing due to occasional monthly declines of a few percent). On the other hand, while we've seen relatively stable sales levels since the beginning of the…

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Etsy Sales Report – April 2024

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for April 2024. Sales on Etsy in comparison with previous months Spring has officially sprung, bringing with it a welcome uptick in temperatures and Etsy sales. For the first time this year, our report begins on a positive note: Etsy sales have shown an increase compared to previous months. Even the prior two months weren't overly pessimistic, with the decline staying within 1%. Nevertheless, it's heartening to witness sales on the rise, albeit by a modest 1% compared to March. Moreover, examining the chart of daily sales over the last 3 months reveals that the…

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Koalanda Overview: Essential Tools for Etsy Sellers

Koalanda is an online service designed to help sellers increase their sales on Etsy. The platform provides a large number of tools, based on real Etsy data, that assist sellers with keyword research, SEO, product research, competitor analysis, and much more. This guide offers a quick overview of Koalanda’s capabilities. Dashboard Once you log in, you'll land on your dashboard. Here, you'll get a quick overview of your shop’s main statistics: Overview of your shop performance compared to other shops on Etsy. Overview of your recent orders. Overview of your listings and their issues. On the right side, you'll see shortcuts to Koalanda’s most popular tools: the Etsy Keyword Tool, the Shop Inspector, and the Listing Inspector. On the left,…

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How to Use Koalanda to Analyze Your Etsy Competitors

Analyzing the shops of your competitors on Etsy is a tried and tested method to stay current with the latest trends and, ultimately, to achieve success. While some sellers may view competitor research as akin to spying, it is in fact a legitimate and ethical business practice, commonly employed in both e-commerce and traditional retail. Effective competitor research allows you to learn from the successes and mistakes of other shops. Ultimately, this leads to better products and conditions for customers, which is a fundamental principle of how any free marketplace operates. There are several approaches to conducting competitor research. In this article, we will explain what these methods are, when to use them, and how to implement them effectively using…

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How to Use Koalanda to Discover New Etsy Product Niches

On the one hand, Etsy is a unique marketplace in many ways - its focus is on providing a platform for unique, custom, or handmade items. On the other hand, however, Etsy functions like any other marketplace. Its primary purpose is to connect buyers looking for specific items with sellers who offer them. At its core, running an Etsy business follows the same principles as any other business. To sell well on Etsy, you must offer something that buyers are looking for, under better conditions than your competitors. It all boils down to the fundamental principles of supply and demand. This is true for every Etsy business, whether Etsy is the main channel or the business also exists outside the…

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How to Use Koalanda to Discover the Best Keywords for Your Etsy Listings

Every Etsy seller, whether new or experienced, understands the importance of using the right keywords for their listings. Indeed, it is nearly impossible to run a successful Etsy business without optimized and effective SEO. Yet, discovering the best keywords for your listings is a challenging and constantly evolving task. In this article, we will discuss the main approaches to Etsy keyword research. We will also show you how to efficiently implement these methods using Koalanda's suite of keyword tools. Finding relevant keywords When searching for product keywords, you usually start with a specific keyword that serves as your starting point. Typically, your product is already crafted, or you have an idea of what will be created, and you are seeking…

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Etsy Sales Report – March 2024

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for March 2024. Sales on Etsy in comparison with previous months Let's kick off our report with a glance at how sales stack up against previous months. Examining daily sales data from the start of the year, there's not much deviation over these past three months. While March does show a slight dip compared to February, it's a marginal decrease - just 1%. March hasn't seen any significant spikes or drops in sales. Despite International Women's Day on March 8, there hasn't been a notable impact on overall platform sales, mirroring our observations from February…

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Selling on Etsy: Small Doesn’t Mean Not Professional

Etsy has grown beyond its original niche of small artisans and crafters, hosting big sellers who notch up tens of thousands of sales monthly. Yet, it's still the best platform for small sellers and artists looking to reach a wide audience. Contrary to popular belief, Etsy favors smaller shops rather than larger ones. Competition is tough and even small sellers need to take a professional approach to succeed on Etsy. In this blog post, we'll explore what this means and why it's crucial for Etsy sellers to approach their business professionally in certain areas. Product Quality Ensuring top-notch product quality is non-negotiable for every Etsy seller, regardless of their business scale. Etsy distinguishes itself from platforms where buyers might prioritize…

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