Insights, how-tos, and SEO tips - all in the name of helping you level-up your Etsy shop.

The Etsy Sales Report for January 2026 shows a sharp post-holiday reset: average daily sales fell to 1,140,719, down from 1,687,129 in December, a 32.4% month-over-month decline. That drop is not surprising after peak gifting season, but the size of it matters because it changes how quickly sellers need to pivot from holiday demand to Q1 demand. The main story this month is uneven cooling: overall volume dropped hard, yet some categories and countries held up better than others, and new shop creation remained high at 126,062, which adds yet more competition on Etsy. Sales on Etsy in comparison with previous months January’s average daily sales landed at 1,140,719, almost back to the pre-holiday baseline seen in late summer and…

December 2025 closed the year with solid but not spectacular growth on Etsy. Average daily sales reached 1,687,129 sales, only slightly above November, but far ahead of mid-year levels. This Etsy Sales Report for December 2025 looks at how the platform performed compared with previous months, which categories and countries drove results, how many new shops joined, and who the top sellers were. For Etsy sellers, the data confirms that demand is there, but competition and seasonality are shaping where and how buyers spend. Sales on Etsy in comparison with previous months In December 2025, Etsy recorded an average of 1,687,129 daily sales, just above November’s 1,673,872. That translates into a modest 0.8% month-over-month increase. For what is usually the…

November 2025 was the month when Etsy’s holiday engine finally kicked into full gear. In this Etsy Sales Report for November 2025, we see a sharp jump in activity: average daily sales climbed to 1,673,872, up 45.7% from October, pushing total monthly orders to roughly 50.2 million. Not all categories and markets benefited equally, but the data paints a clear picture: holiday demand is here, jewelry and home-oriented goods are booming, and English-speaking markets continue to dominate the platform. Sales on Etsy in comparison with previous months Etsy’s average daily sales rose from 1,148,942 in October to 1,673,872 in November, a very strong 45.7% month-over-month increase. This is one of the steepest jumps of the year and is clearly tied…

Our Etsy Sales Report for October 2025 shows a marketplace that is growing, but not booming. Overall sales edged up compared to September, yet the picture is uneven across categories and countries. Some segments are accelerating into Q4, while others are already cooling off after their seasonal peaks. For sellers, this month is less about celebrating headline growth and more about understanding where demand is shifting and how to position for the holiday rush. Sales on Etsy in comparison with previous months Average daily sales on Etsy in October reached 1,148,942 sales, up from 1,129,597 in September. That translates to a 1.7% month-over-month increase. It is a solid but modest uplift, especially considering that October is the real start of…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for June 2025. Sales on Etsy in comparison with previous months It’s summer—and in many parts of the world, things are heating up. Unfortunately, Etsy isn’t one of them. Sales in June fell by 6.8% compared to May, marking not only a noticeable drop but also the largest monthly decline so far this year. In fact, June currently holds the lowest sales volume of any month in 2025. That might sound discouraging, especially for sellers who rely on our reports to gauge whether it’s time to consider alternative platforms. But before hitting the panic button,…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for May 2025. Sales on Etsy in comparison with previous months As summer begins, we’re taking a look at Etsy’s sales performance in May. To sum things up briefly—sales were stable, with a slight increase compared to the previous month. Average daily sales in May were 2.6% higher than in April—a modest improvement, but still a step up from the decline we saw last month. Looking at the daily sales chart for the past three months, it’s clear that May 5th was the strongest day for Etsy sellers during this period. The weakest day came…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for April 2025. Sales on Etsy in comparison with previous months Last month’s report began on a positive note, highlighting a modest but encouraging uptick in sales on the platform. Unfortunately, we can’t say the same this time. April sales fell short of March levels, with average daily sales down by about 2%. While the drop isn’t dramatic, April currently ranks as the slowest sales month in the past six months. A look at the daily sales chart over the last three months reveals a noticeable dip around April 20th. The reason is clear—April 20th…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for March 2025. Sales on Etsy in comparison with previous months It’s only the third Etsy sales report of 2025, and we’re already seeing an uptick in sales compared to the previous month. Unfortunately, that growth is quite modest — just 1.2%. Still, a small increase is better than a small drop. Average daily sales in March were close to the levels seen in September and October, although they haven’t quite reached them yet. If we look at the daily sales chart for the past three months, March appears very stable. There are no sharp…

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for February 2025. Sales on Etsy in comparison with previous months February has been cold—not just in terms of weather but also for Etsy sales. While the drop isn’t dramatic compared to January, sales still declined by 3%, which is hard to ignore. Looking at the past six months, February stands out as the slowest. That said, the difference from September’s sales isn’t significant. If you’re an Etsy seller hoping this will be the lowest point of the year, you might want to brace yourself. Historical data suggests that summer tends to be even slower.…