Etsy Tips

Discover both beginner and advanced tips for selling on Etsy. Learn how to run a successful Etsy shop. Explore analyses and how-tos on improving your Etsy SEO.

Read more about the article Koalanda Overview: Essential Tools for Etsy Sellers

Koalanda Overview: Essential Tools for Etsy Sellers

Koalanda is an online service designed to help sellers increase their sales on Etsy. The platform provides a large number of tools, based on real Etsy data, that assist sellers with keyword research, SEO, product research, competitor analysis, and much more. This guide offers a quick overview of Koalanda’s capabilities. Dashboard Once you log in, you'll land on your dashboard. Here, you'll get a quick overview of your shop’s main statistics: Overview of your shop performance compared to other shops on Etsy. Overview of your recent orders. Overview of your listings and their issues. On the right side, you'll see shortcuts to Koalanda’s most popular tools: the Etsy Keyword Tool, the Shop Inspector, and the Listing Inspector. On the left,…

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Read more about the article How to Use Koalanda to Analyze Your Etsy Competitors

How to Use Koalanda to Analyze Your Etsy Competitors

Analyzing the shops of your competitors on Etsy is a tried and tested method to stay current with the latest trends and, ultimately, to achieve success. While some sellers may view competitor research as akin to spying, it is in fact a legitimate and ethical business practice, commonly employed in both e-commerce and traditional retail. Effective competitor research allows you to learn from the successes and mistakes of other shops. Ultimately, this leads to better products and conditions for customers, which is a fundamental principle of how any free marketplace operates. There are several approaches to conducting competitor research. In this article, we will explain what these methods are, when to use them, and how to implement them effectively using…

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Read more about the article How to Use Koalanda to Discover New Etsy Product Niches

How to Use Koalanda to Discover New Etsy Product Niches

On the one hand, Etsy is a unique marketplace in many ways - its focus is on providing a platform for unique, custom, or handmade items. On the other hand, however, Etsy functions like any other marketplace. Its primary purpose is to connect buyers looking for specific items with sellers who offer them. At its core, running an Etsy business follows the same principles as any other business. To sell well on Etsy, you must offer something that buyers are looking for, under better conditions than your competitors. It all boils down to the fundamental principles of supply and demand. This is true for every Etsy business, whether Etsy is the main channel or the business also exists outside the…

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Read more about the article How to Use Koalanda to Discover the Best Keywords for Your Etsy Listings

How to Use Koalanda to Discover the Best Keywords for Your Etsy Listings

Every Etsy seller, whether new or experienced, understands the importance of using the right keywords for their listings. Indeed, it is nearly impossible to run a successful Etsy business without optimized and effective SEO. Yet, discovering the best keywords for your listings is a challenging and constantly evolving task. In this article, we will discuss the main approaches to Etsy keyword research. We will also show you how to efficiently implement these methods using Koalanda's suite of keyword tools. Finding relevant keywords When searching for product keywords, you usually start with a specific keyword that serves as your starting point. Typically, your product is already crafted, or you have an idea of what will be created, and you are seeking…

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Read more about the article Selling on Etsy: Small Doesn’t Mean Not Professional

Selling on Etsy: Small Doesn’t Mean Not Professional

Etsy has grown beyond its original niche of small artisans and crafters, hosting big sellers who notch up tens of thousands of sales monthly. Yet, it's still the best platform for small sellers and artists looking to reach a wide audience. Contrary to popular belief, Etsy favors smaller shops rather than larger ones. Competition is tough and even small sellers need to take a professional approach to succeed on Etsy. In this blog post, we'll explore what this means and why it's crucial for Etsy sellers to approach their business professionally in certain areas. Product Quality Ensuring top-notch product quality is non-negotiable for every Etsy seller, regardless of their business scale. Etsy distinguishes itself from platforms where buyers might prioritize…

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Read more about the article Having an Etsy Shop – Part-Time Passion or Full-Time Pursuit

Having an Etsy Shop – Part-Time Passion or Full-Time Pursuit

Etsy is a global online marketplace that connects creators with buyers looking for unique, handmade, or vintage items. With tens of millions of active buyers, it represents a significant opportunity for artisans to monetize their crafts. However, prospective sellers face a pivotal decision: Can a modest investment of 20 hours a week yield success, or does Etsy demand an all-encompassing commitment? In this blog post, we will unravel the complexities of Etsy entrepreneurship, exploring the considerations between a part-time and full-time approach. Why part-time? Many Etsy sellers embark on their entrepreneurial journey during breaks from primary commitments, such as while taking care of their children. What begins as a hobby, whether it's knitting or graphic design, transforms into an opportunity…

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Read more about the article How to Boost Your Etsy Sales with Email Marketing

How to Boost Your Etsy Sales with Email Marketing

In the competitive landscape of online selling, establishing meaningful connections with customers is key to success for Etsy sellers. Email marketing serves as a valuable tool in fostering these connections by enabling direct communication with customers. Through personalized email campaigns, sellers can effectively showcase their products and cultivate lasting relationships with their audience. In this guide, we'll explore the fundamentals of email marketing for Etsy, offering practical insights and strategies to help sellers leverage this powerful tool effectively. The value of email marketing in your Etsy strategy Email marketing stands as a highly efficient tool for businesses across platforms like Etsy, eBay, Amazon, and beyond. Its effectiveness is rooted in direct customer engagement and a high return on investment, emphasizing…

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Read more about the article How Can I Change My Etsy Shop Name: A Step-by-Step Guide

How Can I Change My Etsy Shop Name: A Step-by-Step Guide

Ever felt like your Etsy shop name doesn't quite fit anymore? You're not alone. Many Etsy sellers reach a point where they want a name that better reflects their evolving brand, resonates more with their products, or just feels right. It's common to wonder, "How can I change my Etsy shop name?" while worrying about the process and its effects. Will it be complicated? What about my shop's visibility? This guide aims to clear these doubts. We're here to make changing your Etsy shop name a straightforward and exciting journey. It's not just about a new name; it's about taking a step forward in your Etsy adventure with confidence and ease. So, let's dive into the world of renaming, where…

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Read more about the article Etsy SEO Tips for Experienced Sellers: A Step-by-Step Guide to Increasing Your Conversion Rate

Etsy SEO Tips for Experienced Sellers: A Step-by-Step Guide to Increasing Your Conversion Rate

  • Reading time:13 mins read
  • Post category:Etsy SEO

In this guide, we’ll focus on experienced Etsy sellers who are ready to dive deeper into the nuances of Etsy SEO. You already know the basics; now it’s time to unlock the full potential of your Etsy shop. We’ll explore how to fine-tune your conversion rate, generate powerful sales momentum, and stand out in Etsy’s bustling marketplace. Read on to discover our advanced Etsy SEO tips. Direct vs indirect ways to boost your SEO Etsy's search algorithm considers a myriad of factors in deciding not only if your listing appears in search results, but also its position within those results. The goal of optimizing your Etsy SEO is to persuade the algorithm to display your listings in top spots for…

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Read more about the article Etsy Marketing: How to Use Etsy Ads Effectively

Etsy Marketing: How to Use Etsy Ads Effectively

In the world of Etsy marketing, understanding and effectively using Etsy Ads can make a significant difference in your shop's success. In this post, we'll delve into the essentials of Etsy Ads, providing you with practical insights and strategies to harness their full potential. From preparing your shop for increased traffic to choosing the right products to advertise and setting an optimal budget, we cover everything you need to know to boost your visibility and sales on Etsy. Whether you're new to Etsy or looking to refine your existing ad strategies, this guide is designed to help you navigate the intricacies of Etsy Ads and achieve your business goals. How do Etsy ads work? Etsy Ads utilize a cost-per-click (CPC)…

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