Learn valuable insights about selling on Etsy with Koalanda’s Etsy sales reports. Read articles, analyses, and how-tos based on real Etsy data. Boost your Etsy sales.
As we close the chapter on the vibrant and eventful year of 2023, we invite you to explore the intricate tapestry of Etsy sales throughout the entire year. In this comprehensive annual report, we navigate through the peaks and valleys, unveiling overarching trends, standout categories, and noteworthy shifts that have defined the e-commerce landscape on Etsy. Join us in deciphering the narrative told by the numbers, offering Etsy sellers valuable insights to shape their strategies in the coming year. Overview Let's kick off this report with some general insights and address the common questions posed by Etsy sellers—answers that our data is ready to unveil. Was 2023 a more favorable or challenging year for Etsy sellers compared to 2022? In…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for December 2023. Sales on Etsy in comparison with previous months After the traditionally robust month for Etsy sellers in November, it's noteworthy to observe a dip in sales for December on a monthly basis. However, this decline is a mere 10% compared to November. Thus, following the substantial surge of over 50% in November, post this dip, we observe that sales in the last month of the year still surpass values seen in July, August, September, and October. Moreover, December stands as the second-strongest month for sales on Etsy, right after November. As anticipated…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for November 2023. Sales on Etsy in comparison with previous months November is shaping up to be the prime month for Etsy sellers. The substantial discounts during the Black Friday frenzy, coupled with enticing promotions leading up to it, are proving to be powerful motivators for buyers, inspiring them to shop more than just on the main day. With the festive season around the corner, November stands out as the pinnacle for online sales, and this trend is evident on Etsy as well. We're witnessing a significant surge in sales this November compared to the…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for October 2023. Sales on Etsy in comparison with previous months As anticipated, sales on Etsy for October have exceeded those in September. This marks the fourth consecutive month of growth. This month, sales have increased by 2.4% compared to September. If this seems like a modest rise, just wait until next month to witness the even more substantial increase. The chart below illustrates a gradual yet distinct uptick in sales compared to previous months. What's particularly noticeable is the sales spike that occurred between October 9th and 11th, which is unusual for regular weekdays.…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for September 2023. Sales on Etsy in comparison with previous months For the third month in a row, our Etsy sales report starts with some good news. Once again, we observe an increase in sales on the platform compared to the previous month. Sales in September grew by 4% compared to August, slightly less than the 6% increase from the previous month, but it still shows a steady upward trend. This is expected as we approach the strongest months for Etsy sellers - November and December. The chart below illustrates Etsy sales over the past…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for August 2023. Sales on Etsy in comparison with previous months This month, we're kicking off the report with some fantastic news. Etsy's sales have once again outperformed the previous month. With the platform's peak months still on the horizon, we can take comfort in knowing that the slowest months of the year are behind us, and sales are poised for growth. In fact, August saw an overall increase of over 6% compared to July, which is more than three times the growth of the preceding month. Furthermore, the daily average sales on Etsy for…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for July 2023. Sales on Etsy in comparison with previous months For the first time in months, we have some positive news to share in our sales report - Etsy sales are showing an increase compared to the previous month. After three consecutive months of slight declines, July's sales have seen a modest rise, with a platform-wide increase of about 1.7%. While it may not be a significant surge, especially considering the 3 to 5% declines in previous months, it's evident that this is more likely a seasonal trend rather than a genuine risk for…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for June 2023. Sales on Etsy in comparison with previous months In June, we observed a considerable decline in the average daily sales on Etsy. This trend persists for the third month in a row, with June experiencing a more significant drop. Following the declines of approximately 4% and 3% in the previous two months, the decrease in June amounts to around 5%. So far, June is the slowest month for Etsy sellers in 2023. Should we be concerned about these numbers and interpret them as a sign of Etsy losing its appeal among buyers?…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for May 2023. Sales on Etsy in comparison with previous months In May, we noticed a decline in sales on Etsy, similar to what we observed in our report in April. The average daily sales on the platform in May were slightly less than 3% lower compared to April. It's worth noting that this is the second consecutive month of declining sales after the increase we saw in March. However, there's no need to be overly concerned about it as the decline is not significant and is typically expected during these months. Summer months are…
Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for April 2023. Sales on Etsy in comparison with previous months In April, average daily sales on Etsy dropped almost 4% compared to March. While March saw an increase in sales for the first time since November 2022, April had fewer sales per day on average than January and February, making it the weakest month for Etsy sales in 2023 so far. But don't worry too much about this. The differences are small, and there's no cause for concern. It's normal for Etsy to have weaker sales in this period. Looking at the graph below,…
