Knowing the Etsy marketplace is crucial for the success of any business, big or small. The articles in Etsy Data Insights aim to provide deep understanding of Etsy as a whole. In this section you’ll find research, statistics and case studies, based on real and accurate  data.

Etsy Star Seller Report

Every seller on Etsy has probably thought about it at least once: "How can I become a Star Seller?" This badge stands as a symbol of trust, quality, and hard work. But does it all come down to selling a lot, or is there more to the story? In this article, we'll delve into our Etsy Star Seller data. We'll explain what the program means, how to qualify for it, and what to expect from the badge. We'll also examine Star Sellers across countries, categories, and shop sizes. Join us as we explore the insights behind Etsy's Star Seller badge! What is a Star Seller The Etsy Star Seller program was introduced by Etsy to recognize and reward sellers who…

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Etsy Sales Report – September 2023

  • Reading time:11 mins read
  • Post category:Etsy Data Insights

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for September 2023. Sales on Etsy in comparison with previous months For the third month in a row, our Etsy sales report starts with some good news. Once again, we observe an increase in sales on the platform compared to the previous month. Sales in September grew by 4% compared to August, slightly less than the 6% increase from the previous month, but it still shows a steady upward trend. This is expected as we approach the strongest months for Etsy sellers - November and December. The chart below illustrates Etsy sales over the past…

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Etsy Sales Report – August 2023

  • Reading time:11 mins read
  • Post category:Etsy Data Insights

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for August 2023. Sales on Etsy in comparison with previous months This month, we're kicking off the report with some fantastic news. Etsy's sales have once again outperformed the previous month. With the platform's peak months still on the horizon, we can take comfort in knowing that the slowest months of the year are behind us, and sales are poised for growth. In fact, August saw an overall increase of over 6% compared to July, which is more than three times the growth of the preceding month. Furthermore, the daily average sales on Etsy for…

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Etsy Sales Report – July 2023

  • Reading time:11 mins read
  • Post category:Etsy Data Insights

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for July 2023. Sales on Etsy in comparison with previous months For the first time in months, we have some positive news to share in our sales report - Etsy sales are showing an increase compared to the previous month. After three consecutive months of slight declines, July's sales have seen a modest rise, with a platform-wide increase of about 1.7%. While it may not be a significant surge, especially considering the 3 to 5% declines in previous months, it's evident that this is more likely a seasonal trend rather than a genuine risk for…

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Etsy Sales Report – June 2023

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for June 2023. Sales on Etsy in comparison with previous months In June, we observed a considerable decline in the average daily sales on Etsy. This trend persists for the third month in a row, with June experiencing a more significant drop. Following the declines of approximately 4% and 3% in the previous two months, the decrease in June amounts to around 5%. So far, June is the slowest month for Etsy sellers in 2023. Should we be concerned about these numbers and interpret them as a sign of Etsy losing its appeal among buyers?…

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Etsy Sales Report – May 2023

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for May 2023. Sales on Etsy in comparison with previous months In May, we noticed a decline in sales on Etsy, similar to what we observed in our report in April. The average daily sales on the platform in May were slightly less than 3% lower compared to April. It's worth noting that this is the second consecutive month of declining sales after the increase we saw in March. However, there's no need to be overly concerned about it as the decline is not significant and is typically expected during these months. Summer months are…

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Etsy Sales Report – April 2023

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for April 2023. Sales on Etsy in comparison with previous months In April, average daily sales on Etsy dropped almost 4% compared to March. While March saw an increase in sales for the first time since November 2022, April had fewer sales per day on average than January and February, making it the weakest month for Etsy sales in 2023 so far. But don't worry too much about this. The differences are small, and there's no cause for concern. It's normal for Etsy to have weaker sales in this period. Looking at the graph below,…

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Etsy Sales Report – March 2023

  • Reading time:10 mins read
  • Post category:Etsy Data Insights

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for March 2023. Sales on Etsy in comparison with previous months In our previous report, we showed that sales on Etsy in February remained flat compared to January. The same holds true for this month's report - sales on Etsy during March appear to be stable and at levels similar to those observed in the previous two months. The graph clearly shows peaks during weekends when Etsy buyers tend to shop more, and this applies to online shopping in general. Although there is a slightly stronger first half of the month, there isn't a significant…

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Etsy Sales Report – February 2023

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for February 2023. Sales on Etsy in comparison with previous months In our previous report, we presented sales statistics for Etsy for the first month of the 2023. While the numbers in this report appeared relatively modest, it's important to note that we were comparing them to the previous two months, which are typically the platform's busiest. In February, the sales trends on Etsy remained consistent with what we observed in January. Upon reviewing the data, it's evident that in February there were no significant fluctuations in sales, with no notable spikes or dips. The…

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Etsy Sales Report – January 2023

  • Reading time:10 mins read
  • Post category:Etsy Data Insights

Each month we will be publishing on the Koalanda blog a brief report on the Etsy sales of the preceding month. Here is the report for January 2023. Sales on Etsy in comparison with previous months The new year has started just as expected for those of us on Koalanda’s team in charge of monitoring the volume of Etsy sales. So far this year, we see the same trends that were evident last year. Those of you who feel like sales have stopped since January and everything is going downhill can breathe a sigh of relief. There is no room for panic. The reason for the perceived January slump often has to do with the fact that people compare the…

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